Creative teams that ignore the planning stage of the creative workflow will always run into chaos somewhere in a project's lifecycle. Teams that plan too much can end up drowning their creatives in so many meetings, emails and other administrative tasks that there's hardly time to be creative.
Learn what effective project planning looks like with the Marketing Work Management approach:
- Eliminate unnecessary administrative work
- Reduce rework and extra revisions
- Improve client and team satisfaction
- Increase your team's work capacity
"As part of the Plan stage, you need to know what skills the project requires and map out the transitions between phases (i.e., concept, design and production) so execution is as seamless as possible."