Marketo Configurator Thursday, May 14, 2026 at 11:01
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Click below to play on-demand now.

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https://video.tv.adobe.com/v/3491077?end=nothing&learn=on&captions=eng

Short on time? Download the speaker’s presentation deck to skim at your convenience.

Event speakers

Brian Douglas

Director, AI and Customer Zero Adoption

Adobe

Brian Douglas leads the Emerging Technology Acceleration team at Adobe, where his focus is helping employees move beyond awareness of AI and Adobe's own tools and actually put them to work. With deep experience guiding organisations through the people side of disruptive technological change, he specialises in building hands-on experiences and programs that show the value of new ways of working in tangible terms. Brian believes the best path to adoption isn't a mandate — it's a moment of clarity about what Adobe tools and AI can unlock. He's based in Los Angeles, where he spends his free time hunting down new trails and beaches with his wife Kenzie and their dog Cannoli, who has strong opinions about both.
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Milana Gilo

Senior Manager of Business Process Optimisation

Adobe

Senior Manager of Business Process Optimisation at Adobe, supporting Corporate Accounting and Finance, responsible for designing, standardising and continuously improving finance and accounting processes to ensure scalability, compliance and operational efficiency across the organisation.
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Serena Barnett

Director of Employee Relations

Adobe

Serena Barnett is a Director of Employee Relations at Adobe with deep experience advising leaders through complex people, organisational and change‑related moments. She leads and develops employee relations teams and partners closely with senior leaders on matters that require care, nuance and principled leadership. Drawing on her background in law and her day‑to‑day work in employee relations, Serena helps organisations navigate sensitive issues with rigour and humanity—anchoring trust and integrity in moments that shape people and culture.
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Lori DeFurio

Principal Solutions Technologist

Adobe

As a Principal Solutions Technologist at Adobe, Lori has responsibility for evangelising Acrobat & Adobe Express, in addition to ensuring our Creative Cloud and Document Cloud enterprise customers have the best-in-class materials hosted on Experience League.

She also leads the Adobe Creative Ambassador programme and frequently speaks at global marketing and technology conferences, drawing on her extensive experience in marketing, sales and training.

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Lisa Fraser

Content Strategist

Adobe

As a content strategist for enterprise digital events, Lisa shapes compelling narratives that help audiences understand and adopt Adobe’s innovations. She partners with product, marketing and customer teams to translate complex technologies into impactful digital event content. With a focus on storytelling and a background in instructional design, she crafts experiences that connect thought leadership to real-world use cases and inspire organisations to imagine what’s possible with Adobe. Lisa lives in Salt Lake City, Utah, where she spends her free time exploring the Rockies and pursuing creative work in the arts.
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Diego Silva

Expert Solutions Consultant

Adobe

Diego Silva is an Expert Solutions Consultant at Adobe, specialising in digital transformation and innovative storytelling. With over 15 years of global experience, he has led impactful projects across multiple countries and achieved notable milestones, including a 180% revenue growth achievement in a single year. Fluent in English, Portuguese and Spanish, Diego is passionate about creating memorable customer experiences and transforming the way people work in this GenAI era. A multi-award-winning professional, he’s a trusted advisor and speaker on digital strategy, innovation and GenAI documentation and content creation.
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Danielle Riccitelli

Head of Solutions Consulting, Legal and Government Relations

Adobe

Danielle Riccitelli leads Solutions Consulting in Adobe’s Legal and Government Relations (LGR), where she helps teams rethink how high‑impact work gets done across matters, policy and operations. Her remit spans workflow design, tooling and data‑driven improvements across LGR, with Acrobat and Acrobat Studio as key enablers. She drives Adobe’s Customer Zero programme for Legal, applying real matters workflows to shape product innovation and demonstrate how legal teams can accelerate insights, improve collaboration and make confident, defensible decisions.
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