Danielle Doolin

Danielle Doolin is a Principal Product Marketing Manager for Adobe Analytics, where she leads go-to-market strategy for Content Analytics and customer journey measurement. With over 18 years of experience in digital analytics, Danielle specializes in helping brands understand how content drives engagement, conversion, and revenue across web, mobile apps, and paid media. Prior to Adobe, she worked at comScore, focusing on advertising measurement and campaign effectiveness. Danielle is passionate about bridging the gap between content creation and performance, empowering organizations to make smarter, data-driven decisions. She lives in Aldie, Virginia, with her golden retriever, Oliver.