Max Iguer

Principal Product Marketing Manager, Adobe

Max Iguer is a Principal Product Marketing Manager at Adobe, where he leads go-to-market strategy for Adobe Brand Concierge, Adobe’s agentic AI offering for conversational customer experiences. Prior to Adobe, he spent five years at AWS, working on Amazon Bedrock and leading strategy and go-to-market for AWS’s agentic AI framework. With nearly 20 years of global product marketing experience, Max has worked across AI, data, and customer experience, helping bring emerging technologies to market and turn them into meaningful customer and business outcomes.

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Adobe