ADOBE PRIMETIME
Ads. Subscriptions. Revenue.
With Adobe, you can deliver the perfect ad or give subscribers better TV Everywhere experiences, whether you’re a broadcast network, a cable network, or a pay-TV provider.
Benefits
Drive your advertising revenue.
We help you maximize your inventory yield. Our premium advertising technology helps you start taking action on your data so you can target your audiences better.
Boost your subscription revenue.
We help you deliver TV content anywhere while protecting subscriber revenue. Our cloud-based services protect your revenue from unauthorized account sharing and expand your customers’ viewing options.
“Enriching the experience.”
Adobe Primetime offers huge benefits to media companies, including 385% ROI, a 24% increase in average engagement time, and a 59% decrease in time required to deliver OTT video services.
How we're different
Scale
Adobe Primetime reaches 99% of US pay-TV households. We’re uniquely positioned to help you deliver targeted TV-quality ad experiences across all devices. And because Adobe Primetime is equipped to handle the most complex events, you can handle viewership during even the biggest live events — from the Olympics to the Super Bowl.
Data & Insights
Adobe Primetime is fully integrated with Adobe Analytics to capture detailed authentication and viewing behavior across devices and deliver effective insights. Primetime also uses Adobe Sensei machine learning to identify high-performance ad inventory and unauthorized account sharing.
Independent
We're not a media seller or owner, so you can be confident in our unbiased services. With us, you know that you're working with a trusted, neutral party.
