Creating and sharing securely and efficiently
Rapid course development is a strategic priority because Adobe continually creates new solutions and enhances existing solutions with updated features. Adobe also expands its solution set by acquiring complementary technology companies such as Magento (now Adobe Commerce Cloud) and Marketo. Adobe Captivate Prime helps the Readiness and Enablement team keep up with the company’s dynamic growth by accelerating learning content updates, new course creation, and content migration from other learning management systems.
“Adobe Captivate Prime allowed us to decentralize content creation while centralizing learning management,” Georges says. “Several teams author content simultaneously and upload it once. Then our team makes it available to multiple audiences as relevant courses.”
After uploading content such as videos, Adobe Captivate files, SCORM files, and PDF documents, authors use a course filter interface to create each module’s structure and sequence. They also identify which lessons are mandatory or optional and the audiences who are eligible to view them. Administrators then manage security permissions.
“Security is essential,” Georges says. “We use existing curricula for partner sales and technical enablement. Adobe Captivate Prime offers the best-in-class enterprise security and this empowers us to easily limit access to confidential information, while delivering exceptional personalized experiences to audiences.”
Empowering business partners
Besides supporting ADU, the Readiness and Enablement team delivers learning content to the broad ecosystem of Adobe solution partners. Using the multi-tenancy capability in Adobe Captivate Prime, the team created the Adobe Solution Partner Training Center. It currently supports more than 100,000 external learners who help sell and support Adobe solutions.
“Every organization needs to be able to get training and enablement out to their partners, their customers, and their internal field as quickly as possible,” says Matt Irvine, Group Manager for Partner Experience, Adobe Solution Partner Program. “They need a solution and a tool that is both extendible, flexible, and comprehensive. And that’s why Adobe has chosen to go with Adobe Captivate Prime.”
The Solution Partner Program works with more than 65,000 contacts from over 6,000 digital agencies and systems integrators worldwide. The Portal is the main hub through which they access information about Adobe Experience Cloud solutions. Users include sales, marketing, and technical staff who need the latest product, implementation, services, and support information.
“It was very important for us to be able to integrate Adobe Captivate Prime with the Solution Partner Portal in order to provide a seamless log-in experience,” says Irvine. “Achieving a single sign-on was a quick, easy win, allowing partners to register for our Solution Partner Portal and start their training within seconds.”
Such ease of access led the Adobe Solution Partner Program to quadruple its portfolio of available learning content to more than 900 courses in more than 100 learning programs. In the past year, the Portal registered more than 120,000 course completions.
The Readiness and Enablement team monitors its success with the robust reporting features in Adobe Captivate Prime. APIs support bringing in data from other third-party apps and creation of custom dashboards using integration with tools such as Microsoft Power BI for advanced data visualization. Such analysis provides insights into the effectiveness of Captivate Prime features such as gamification and the new social learning capability that the ADU team will take advantage of soon.
Social Learning in Adobe Captivate Prime allows learners to share web-based or user-based content via topic-based discussion boards. Like familiar social media platforms, Captivate Prime Social Learning lets interested learners follow and contribute to topics, and leverages Adobe Sensei artificial intelligence and machine learning technology for content curation. Automated Content Curation, powered by Adobe Sensei, automatically scans content that a user would like to post for skills contained to see if they match what is being discussed on the board at hand. If the feature finds a match, the content is automatically posted. Manual curation either before or after this process is always an option as well.
In the next year, Adobe Digital University will support global learning expectations for all field and customer-facing employees with annual development and sales management modules.