Automotive Dialogues: Driving CX

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Closed captions in English and German can be accessed in the video player.

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Session 1: Next stop – Brand building in times of hyper-personalization.

As part of our Automotive Dialogues: Driving CX series, we sit down with Dr. Dieter Zetsche, to get his thoughts on how automotive brands can thrive in times of hyper-personalization.

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Brand building in times of hyper-personalization: Executive summary (PDF).

Personalization is key to unlocking higher customer satisfaction and increased revenue. Download our executive summary featuring Dr. Dieter Zetsche to see you your brand can adapt and thrive. 

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