The future of marketing starts here.

Drawing on Adobe’s research and conversations with leading brands, explore how marketing leaders are preparing for the agentic era — from adapting to AI and changing customer behaviors to reaching a new audience of AI agents and building the operating model for the next 18 months.

Carousel-id-2
style
xl spacing
background
#FFF3DF
#F8F8F8
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/moira-fredrickson#moira | Moira | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/moira-fredrickson#moira | Moira | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/moira-fredrickson#moira | Moira | :play-medium:

Moira Fredrickson

VP of Brand & Digital Experience,
Lumen Technologies.

carousel
Carousel-id-2
#F8F8F8
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/mos-okediji#Mos | mos | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/mos-okediji#Mos | mos | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/mos-okediji#Mos | mos | :play-medium:

​Mos’ Okediji

Director of Marketing Craft & AI Transformation,
Intuit.

carousel
Carousel-id-2
#F8F8F8
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/susan-mclaughlin#susan | susan | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/susan-mclaughlin#susan | susan | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/susan-mclaughlin#susan | susan | :play-medium:

Susan McLaughlin

Head of Creative Technology, AI & Operations,
Vanguard.

carousel
Carousel-id-2
#F8F8F8
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/satya-ramaswamy#satya | satya | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/satya-ramaswamy#satya | satya | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/satya-ramaswamy#satya | satya | :play-medium:

Dr. Satya Ramaswamy

Chief Digital and Technology Officer,
Air India.

carousel
Carousel-id-2
#F8F8F8
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/milena-krasteva#Milena | milena | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/milena-krasteva#Milena | milena | :play-medium:
https://main--da-bacom--adobecom.aem.page/fragments/resources/future-of-marketing-playbook/videos/milena-krasteva#Milena | milena | :play-medium:

Milena Krasteva

VP Product Management- Advertising,
Best Buy.

carousel
Carousel-id-2