More power with generative AI.

Adobe Sensei GenAI for Real-Time CDP makes smarter, faster work easier. Here’s what it will do for you:

• Audience creation and activation – Discover missed segments and automatically create new audiences.
• Generative playbooks – Enhance use-case templates by simulating customer journeys using past campaign performance and profile preferences.
• Segment refinement – Use conversational insights to continuously integrate and improve audience definitions and outcomes.