Ingest data into Adobe Experience Platform as batch files. Data being ingested can be the profile data from a flat file in a CRM system (such as a parquet file) or data that conforms to a known schema in the Experience Data Model (XDM) registry.
Simplify and streamline the process of categorising data and creating data usage policies. Once data labels have been applied and data usage policies are in place, marketing actions can be evaluated to ensure the correct use of data.
Access mechanisms for ingesting, deleting and accessing profiles and for working with profile segments from creating, previewing and estimating segments to exporting segment audiences to datasets that can be used throughout Adobe Experience Platform.
Use standard SQL to query data on Adobe Experience Platform to support many different use cases. Query Service is a serverless tool which allows you to join any datasets in Experience Data Lake and capture the query results as a new dataset.