Wendy Bhagat, Director, Awareness & Outreach Group, Office of Federal Student Aid, U.S. Department of Education.
Email is a form of digital communication that permeates nearly every part of our day. It’s often the first thing we look at when we wake and the last thing we check before going to bed. Agencies that modernize their email communications are able to help more people access more services and serve the unique needs of many at scale. Join us as we explore how agencies are modernizing their email communications, optimizing engagement, and delivering more relevant and useful information to those they serve.
Government email best practices
Email marketing self-assessment
Personalize outreach, engagement
Heathrow engages customers