Compare Adobe Target packages.

Whether you’re still testing and personalizing at a more hands-on level or need the help of AI to automate and optimize at a massive scale, we have the Adobe Target solution for you.


Adobe Target Standard

Adobe Target Premium

Adobe Target Feature

A/B/N and multivariate testing

Rules-based and location-based personalization

Auto-allocate: dynamic multi-armed bandit testing powered by Adobe Sensei

Visual experience composer (WYSIWYG editing)

Desktop and mobile web (client-side or server-side)

Mobile app via SDK or server-side API

Email at open time or build time

Beyond the browser (IoT, set top boxes, intelligent devices, ATMs, kiosks, etc.)

Personalized item and content recommendations powered by Adobe Sensei

Automated personalization for offers powered by Adobe Sensei

Adobe Analytics Select


Adobe Analytics Prime

あらゆるチャネルをまたぐリアルタイムなデータによって、顧客を理解し、新しいインサイトを見つけて課題を特定します。モバイル アプリの有効性を計測して、あらゆるデバイスで顧客がデジタルエクスペリエンスとどのように関わっているかを把握します。

Adobe Analytics Select

 Experience-focused analytics for enterprise.
Take advantage of machine learning and AI to discover deep insights and uncover hidden opportunities. Use experiential data from cross-channel marketing and advanced analytics to get the most complete picture of your customers’ journey.

出典   |   免責条項


Gartnerは3年連続でアドビをデジタルマーケティング分析分野のリーダーに選出しました。詳しくは、「Gartner Magic Quadrant for Digital Marketing Analytics 2017」をご覧ください。

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Resources and documentation

Adobe Analyticsがお客様のビジネスにどのように役立つのかをご案内します。