Consulting services
Elevate your digital experiences with a dynamic strategy.
Our customer experience strategy service helps you create a prioritized roadmap to help you grow your customer experience management capabilities based on objectives, KPIs, and business processes we develop together.
How our customer experience strategy service works
Value Mapping
We create a roadmap that aligns your organization around the customer journey and adheres to best practices.
Value Readiness
We conduct a gap analysis of your technology, data, and processes, then match your capabilities to your strategy.
Journey Mapping
We assess your customer flows and identify where to improve the experience based on customer personas.
Competitive Assessment
With competitive benchmarking, we show how your organization competes on digital KPIs.
Meet some of our top consultants
Adobe’s consultants are industry leaders with proven track records of success. Here are some of the team members who could support your business:
Melissa Webber, Principal Digital Strategist
Melissa is an award-winning, results-producing digital strategy leader with deep expertise in digital transformation, team leadership, optimization, and personalization. She has an entrepreneurial spirit and an exceptional track record of defining and executing strategic cross-functional engagements to improve the bottom lines of the world’s top companies
Adam Canissario, Principal Digital Strategist
Adam is a data-driven digital strategist with significant experience leading national and global initiatives related to digital transformation, data and analytics, and personalization. His collaborative and thorough approach to gathering requirements and engineering solutions results in robust digital strategies that drive meaningful outcomes for some of the world’s largest marketing and advertising operations.
Jaime Vasquez, Principal Digital Strategist and Experience Architect
Jaime focuses on digital marketing, UX direction, and creative cross-cloud workflow solutions. An emphasis on UX leadership, brand, and business strategy has
provided Jaime with a multitude of opportunities to foster innovation and achieve value realization for customers across a variety of industries.