This starter guide covers the elements that B2B Enterprises need to include in any “phase one” eCommerce project. We know - B2B eCommerce entails complex dynamics like consumer-side approval workflows and customer specific pricing and catalogues, which B2C doesn’t have to deal with.
Having said that, everybody has a mobile phone and has become accustomed to “ease of purchasing”, at least in their personal lives. Your customers will naturally gravitate towards vendors who can provide that same easy-to-use experience in B2B. Simply put, your company’s future success hinges on your ability to bridge the eCommerce gap.
If you’re a B2B business who has yet to take their first steps into digital, take a read through our B2B eCommerce Starter Guide.