The biggest names in sports are creating winning fan experiences.
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Major League Baseball™
With AI-driven journeys and real-time customer data, MLB™ customizes content across every channel to build one-to-one relationships with millions of fans.
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Premier League
The Premier League is unlocking the next wave of fan engagement, using data, creativity, and generative AI to power unique, personalized experiences.
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Real Madrid
Real Madrid is redefining global fan engagement by using data, creativity, and Adobe’s generative AI to deliver the next era of personalized fan experiences.
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National Football League
AI-powered workflows help the NFL personalize every touchpoint across apps, NFL+, and stadium experiences to deepen fan connections and fuel its global expansion.
The NHL and Adobe globalize personalized fan experiences.
The global partnership between the NHL and Adobe powers personalized fan experiences across channels, markets, and clubs, while also giving fans new opportunities to express their own passion.
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The NFL and Adobe AI bring fans closer to the game.
Through a global partnership that combines AI, creativity, and marketing, Adobe and the NFL deliver personalized experiences to the fans of today and the next-gen fans of tomorrow.
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Adobe and MLB power the next generation of fan-first digital experiences.
Discover how Major League Baseball™ (MLB) is partnering with Adobe to deliver real-time fan experiences across ballparks and digital platforms, featuring Adobe AI.
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Helping the Premier League kick off a global creative revolution.
Together with the Premier League, Adobe Journey Optimizer and Adobe's CXO technology deliver personalized alerts, breaking news, and in-app Fantasy Premier League nudges. Creating deeper, more meaningful connections with fans around the world.
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Real Madrid executes a winning digital game plan.
Real Madrid scores big, engaging fans with iconic, personalized experiences on and off the field.
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The PGA TOUR boosts cross-platform fan engagement by 22%.
The PGA TOUR uses Adobe's enterprise solutions to personalize content, deepen fan engagement, and boost digital interactions across platforms — all powered by real-time customer insights.
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See what Adobe can do when we’re on your team.
