The future of AI in digital commerce — the next 5 years
Artificial Intelligence is the smarter approach to eCommerce
Artificial Intelligence (AI) has become a potent tool for driving consumer engagement, and more and more of today’s ecommerce leaders believe AI will transform their business.
In this webinar, Peter Sheldon, Senior Director of Commerce Strategy at Adobe, outlines AI’s applications in today’s ecommerce business, including the following:
- Understanding and communicating the business case for AI
- Using AI to help personalize the customer experience
- Streamlining and simplifying digital merchandising
- Using AI to achieve smarter, cheaper, faster fulfillment