INFOGRAPHIC

The Marketplace Maturity Model: Where Are You Now, and Where Can You Go?

About the Infographic

Your Roadmap to B2B Marketplace Success

Discover where you are on your marketplace journey and how far you can go.

B2B marketplaces are officially a trend. According to Gartner, at least 70 percent of enterprise marketplaces will serve B2B transactions by 2023. And a growing number of B2B businesses are actively researching marketplaces or in the process of building their own.

Does your company have a B2B marketplace? Or do you wonder if it’s time you launched one? Either way, this infographic can show you where you are today on a scale from “almost ready” to “optimized marketplace”— and actionable steps that can get you to the next level. It delivers expert insights from Magento partners McFadyen Digital and Mirakl including:

The technology that will make or break your marketplace
The one step you absolutely cannot skip
The surprising ways a marketplace will transform your business

Think you're ready to build your own B2B marketplace? Get the infographic today to find out.

Please share your contact information to get the infographic.

Marketo Form Setup

Privacy Validation - Rules

Template Rules

Global

Processing

Rendering Review

hidden-locale

Forms Locale

msg-error

This field is required..

setup-translations

en_us language strings English

name

First name

Last name

Business email

Job title or role

Industry

Department

company

Organization name

Country

Primary product of interest

Company type

mktodemandbaseIndustry = none

FIELD_RULE KEEP

mktoFormsFunctionalArea = none

FIELD_RULE KEEP

mktoFormsJobTitle = none

FIELD_RULE KEEP

mktoFormsPrimaryProductInterest = none

FIELD_RULE KEEP

mktoFormsCompanyType = none

FIELD_RULE KEEP

Privacy Validation - Rule Processing

hidden-fieldprefs

Field Preferences

Form Type

Form Subtype

Primary Product Interest Category

Forms Job Title Category

Forms Functional Area Category

Industry Category

CoPartner Name

Consent Notice

Consent URL

OK to Email

OK to Mail

OK to Call

Field Preferences

Adobe Analytics - Form Interactions

Category Filters

Required

By supplying my contact information, I authorize the Adobe family of companies to contact me with personalized communications about Adobe's products and services. See our Privacy Policy for more details or to opt-out at any time.

The Adobe family of companies would like to bring you great content like this and keep you informed with personalized communications about Adobe’s products and services via email and telephone. By submitting this form, you agree to receive these communications at the email address and phone numbers you provided. See our Privacy Policy for more details or to opt-out at any time.

Optional Communications from Adobe

The Adobe family of companies may keep me informed with personalized emails about products and services. See our Privacy Policy for more details or to opt-out at any time.

The Adobe family of companies would like to keep you informed with personalized communications about products and services, which may include contacting you via email and telephone. See our Privacy Policy for more details. Please contact me via:

By registering for this event, I agree the Adobe family of companies may share my contact information with __mktoCoPartnerName__ for the purposes of contacting me regarding this event and/or to promote their products, services, and future events. I understand that I can unsubscribe at any time.

The Adobe Family of Companies would like to use your information to keep you up to date with personalized communications about products, services, and events.

See our Privacy Policy for more details or to opt-out at any time.

The Adobe Family of Companies may keep me informed with personalized emails about __mktoOPContentSubscriptionName__. See our Privacy Policy for more details or to opt-out at any time.

hidden-fields

setup-Field Order

General Form Translations

Cleaning and Validation

Partner

Template Manager Module v0.5b

Form Dynamics

Demandbase Module Config

Demandbase Module Value Mapping