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In better customer experiences we trust.
Your brand isn’t what you say it is. It’s what your customers say about you— which is why it’s so important that they trust you.
In fact, in the 2022 Adobe Trust report, we learn that “two-thirds of consumers are likely to stop purchasing from a company that used their data without permission, experienced a data breach, or disrespects their data preferences.”
Read this latest report to learn more about how customer trust is the foundation to a stronger business.