Adobe Digital Leaders Webinar
Driving the Future of Digital Transformation with GM Financial
Length: 46 mins
Today’s marketers are expected to deliver personalized, compliant, and connected customer experiences—all while maximizing operational efficiency.
Join us for an exclusive webinar exploring how GM Financial is transforming customer engagement, placing customers at the center of their marketing strategy by making every touchpoint personal and timely.
In this session, you will learn:
- How GM Financial is modernizing its digital foundation to streamline campaign delivery across marketing, transactional, and regulatory communications.
- Strategies for using AI and real-time data to personalize omnichannel experiences at scale—while staying compliant.
- How to reduce silos by working from a single platform with a unified customer view.
- Ways to increase agility and speed-to-market, even in highly regulated environments.
Please share your contact information to view the webinar.
Event speakers
Kelly Wyatt
Executive Vice President and Chief Digital Officer
GM Financial
Neerav Bhansali
Principal, Global Industry Strategy – Automotive
Adobe
Rebekah Smith
Global Director, Strategic Accounts
Adobe
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