ADOBE EXPERIENCE MAKERS WEBINAR
Fast Tracking Content Creation: Lessons from Lloyds Banking Group
Length: 41 mins
During this webinar we will uncover Lloyds Banking Group, a leading UK-based financial institution, secret to successfully modernizing marketing workflows and strategies while meeting strict regulations.
In this session, you’ll learn how Lloyds Banking Group leverages Adobe’s content supply chain to:
- Automate 30% of its workflow for Internet banking, eliminating manual data entry and duplicate processes
- Address the increasing demand for content and the complexities of regulatory compliance through a flexible and automated marketing environment
- Enhanced collaboration across campaign managers, content creators, and reviewers by integrating Workfront with other tools, such as Adobe Experience Manager Assets and Microsoft Outlook, to streamline task management, asset scheduling, and compliance tracking