Webinar
From Raw to Retouch: The Creative Journey to Iconic Photos
Length: 53 mins
Iconic photos don’t just happen — they’re the product of creativity, talent, and a balance between authentic storytelling and impactful communication. In this workshop, explore how to combine timeless photographic techniques with cutting-edge retouching technology to create striking images that captivate any audience — from the raw energy of punk images to the refined elegance of corporate portraiture. Join us for an insightful conversation with a renowned celebrity, advertising, and editorial photographer, and get a behind-the-scenes look into the iconic photography creative process.
In this workshop:
- Learn how to maximize and perfect an in-camera shot through props, styling, and wardrobe, reducing the need for heavy retouching.
- Watch a live software demo about striking the right balance between authentic, gritty imagery and the precision of AI-enhanced retouching in Adobe Photoshop.
- Gain pro-level insight from this interactive session with Adobe experts and participate in an interactive challenge to get a gift card on us.
Thank you.
Click below to play on-demand now.
Click below to play on-demand now.
https://video.tv.adobe.com/v/3463725?end=nothing&learn=on&captions=eng
Event speakers

Michael Grecco
Chief Executive Officer
Michael Grecco Productions, Inc.

Zach Perkins
Senior Strategic Business Development Manager
Adobe