ADOBE DIGITAL LEADERS WEBINAR

Putting Customers First: How to Leverage Adobe's Approach to Redefine Engagement Strategies

Length: 42 mins

Join Adobe thought leaders as they share our transformation experience and explore the vast opportunities for any organization shifting towards a more lasting, customer-centric approach to marketing. Learn what to do, what to avoid, and how to tackle some of the most challenging forces, including customer acquisition, omnichannel content orchestration, and evolving operating models.

In this session, you will:

  • Uncover strategies for creating consistent customer experiences using Adobe Experience Platform and Adobe’s blueprint.
  • Gain insights and best practices from industry thought leaders on mastering change management, organizational alignment, and driving long-term success in customer experience transformation.
  • Learn actionable steps to kickstart a new era of real-time customer experiences that help you build enduring customer loyalty.

Please share your contact information to view the webinar.


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Event speakers

Vasanthi Holtcamp

Vice President of Engineering, Adobe Experience Platform (AEP), Adobe

Vasanthi leads the development of AJO (Adobe Journey Optimizer), Adobe Targ...

David Ralston

Senior Director, Customer Intelligence & Data, Adobe

David Ralston leads the Customer Insights and Data team at Adobe, focusing ...

Kristina Harrison

Senior Director, Global Category GTM, Adobe

Kristina Harrison leads the Go-To-Market strategy across Adobe’s Creative a...
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See all resources
cardTitle
Putting customers first: How to leverage Adobe's approach to redefine engagement strategies.
CardDescription
Join Adobe thought leaders as they share our transformation experience and explore the vast opportunities for any organization shifting towards a more lasting, customer-centric approach to marketing.
cardDate
2025-03-05
cardImage
primaryTag
caas:content-type/webinar
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caas:content-type/webinar