WEBINAR
Image Prompting Like a Pro
Length: 28 mins
Great generative AI image results come from strategic, well-crafted prompts. Learn a repeatable framework for prompt creation that breaks down what works and why so you can get closer to your desired outcome the first time.
Discover how to:
- Structure Adobe Firefly prompts more effectively by using intentional phrasing, modifiers, and format guidance to shape strong outputs.
- Refine prompts based on output quality and iteration, improving control and consistency across creative assets.
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Click below to play on-demand now.
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https://video.tv.adobe.com/v/3464445?end=nothing&learn=on&captions=eng
Catch the event highlights, takeaways, and more resources in our streamlined event recap.
Event speakers

Zach Winters
Sr. Product Enablement Program Manager
Adobe
Zach Winters specializes in the Creative Cloud suite. He oversees the comprehensive enablement programs for Adobe's Creative Cloud Sales organization, which includes hosting webinars, conducting live training sessions, and managing valuable content and assets. With a tenure spanning 13 years in various roles at Adobe, Zach brings a wealth of experience and expertise to his current position.
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Tor Gundersen
Sr. Strategic Development Manager
Adobe
Tor Gundersen has been working as a designer and illustrator for the past 30 years, constantly seeking smarter ways to leverage technology for increased efficiency and creativity. As generative AI has pervaded the design industry, Tor’s been pushing the limits of this technology with Adobe Firefly and demonstrating to customers the value it brings to creative workflows through real-life use case examples.
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