ADOBE DIGITAL LEADERS WEBINAR
Mastering Journey Orchestration: Transforming Patient Engagement in Healthcare
Length: 58 mins
Learn how personalized lifecycle journeys can help your organization enhance patient experiences, leverage data-driven strategies, and achieve digital transformation goals.
In this session, Adobe and Bounteous will:
- Share real-world examples of journey orchestration in action within healthcare organizations.
- Explore how to create personalized patient journeys using data and technology.
- Discuss strategies for managing organizational change to execute effective experiences
- Provide actionable insights to help you transform patient engagement strategies.
Join us to discover how journey orchestration can address your organization's unique challenges and help you lead the way in healthcare innovation.
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Event speakers
Ted Roman
Principal, Digital Strategy Group, Adobe
Ted partners with senior executives across leading healthcare organizations to improve experiences for a multitude of stakeholders across the healthcare ecosystem—from consumers to providers, producers, and employees at insurers. Ted's experiences enable him to bring a unique combination of conceptual and quantitative problem-solving skills, grounded in an understanding of the nuances and complexity of the interconnected relationships in healthcare. He helps unlock opportunities to create more informed consumers while delivering bottom-line impact for payers and providers alike.
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Brian Mitterko
Associate Director, Digital Strategy, Bounteous
Brian is an Associate Director of Digital Strategy at Bounteous, specializing in the healthcare vertical. With a passion for transforming patient experiences through journey orchestration, Brian is dedicated to advancing digital transformation programs that deliver personalized and seamless healthcare interactions. He excels at collaborating between IT and marketing teams to enhance engagement strategies and optimize patient touchpoints, ultimately driving better outcomes.
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Carrie Krischer
VP, Experience Design, Bounteous
Carrie is a User Experience Designer with over 20 years of experience solving complex design and business challenges with clients in diverse industries. She finds the process of observing, understanding, and designing for users incredibly rewarding and appreciates the fresh design challenges and opportunities that the digital space constantly provides. She brings insights, experience, and learnings from inside and outside of healthcare to help healthcare organizations and leaders understand what it takes to be user-centric, enable better health outcomes, and decrease the total cost of care. Carrie has her BA in Anthropology from the University of Michigan and her MS in Human-Computer Interaction from DePaul University.
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Title
Mastering Journey Orchestration: Transforming Patient Engagement in Healthcare
cardDate
2025-02-12
cardImage
CardDescription
Learn how personalized lifecycle journeys can help your organization enhance patient experiences, leverage data-driven strategies, and achieve digital transformation goals
primaryTag
caas:content-type/webinar
Tags
caas:content-type/webinar, caas:webinar-timing/on-demand, caas:products/adobe-journey-optimizer, caas:industry/healthcare