Why Data is the Problem and Solution for Personalized Commerce

Price: Free
Length: 35 min

While it may feel overwhelming at times, the volume of data available to ecommerce merchants today offers new opportunities to deliver real-time personalized customer experiences at scale. Join Adobe expert Ryan Green as he shares best practices for data-driven personalization.

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Event speaker

Ryan Green

Principal, Product Marketing

I live and breathe all things Commerce (and Woodworking). As Principal Product Marketer for Adobe Commerce, I help brands optimize their value by increasing efficiency, profitability, and customer satisfaction in order to compete against some of the largest players like Amazon. My wide range of experience across Commerce, Analytics, Content, and Advertising provide me with the unique ability to rationalize complex problems in the market, and offer a strategic POV to clients, teammates, and customers. I have worked with some of the top global companies including Apple, Disney, Staples, Hertz, McDonalds, and more. I champion the philosophy, “Price is what you pay, value is what you get,” and am laser-focused on delivering results for all stakeholders.
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Adobe Commerce