Compare Adobe Target packages.
Different businesses have different needs but we have a version of Adobe Target that’s right for you. Everyone needs to run tests and optimize some customer content. If that’s all you need right now, take a look at Adobe Target Standard. But as your optimization needs expand, see what Adobe Target Premium has to offer.
|
Adobe Target Feature |
Adobe Target Standard |
Adobe Target Premium |
|
|
A/B/N and multivariate testing |
|
|
|
|
Rules-based and location-based personalization |
|
|
|
|
Auto-allocate: dynamic multi-armed bandit testing powered by Adobe Sensei |
|
|
|
|
Visual experience composer (WYSIWYG editing) |
|
|
|
|
Desktop and mobile web (client-side or server-side) |
|
|
|
|
Mobile app via SDK or server-side API |
|
|
|
|
Email at open time or build time |
|
|
|
|
Beyond the browser (IoT, set top boxes, intelligent devices, ATMs, kiosks, etc.) |
|
||
|
Personalized item and content recommendations powered by Adobe Sensei |
|
||
|
Automated personalization for offers powered by Adobe Sensei |
|
||
|
Auto-target: one-click experience personalization powered by Adobe Sensei |
|
||
|
AI insights report visualizations for machine learning models |
|
||
|
Enterprise Governance with user permissions for global scale |
|
||
|
|
Adobe Target Premium |
Exceptional customer experiences require exceptional tools.
Adobe stands alone as the Leader in experience optimization platforms. Read more in the report The Forrester Wave™: Experience Optimization Platforms, Q2 2018.
Learn more
All benefits
All features
Customer stories
Resources and documentation
