Design, create, curate, and use page-independent text along with associated media to easily to reuse copy without having to cut and paste or rewrite it.
- Variations. Create and edit copies of the master content to use on specific channels and scenarios. Variations make content creation efficient and organized.
- Automatic editing. Apply machine learning and natural-language processing to create shortened versions of content targeted at certain channels or customer segments.
- Simple or structured content. Choose between simple fragments made up exclusively of text and images or more complex fragments that contain structured content.
- Nesting and governance. Link Content Fragment models to build relationships in your content to maximize re-use. Add content validations to ensure content governance.