Experience Makers Live

Differentiate Your Brand in a Market Full of Clones

Philippe R Collin III, VP Technology, Kensium

Is your business identity unique enough? Maybe you find yourself selling in a market flooded with identical products or services. If so, this session is for you, as you’ll get best practices and learn from real-world stories to help you differentiate your brand and keep customers coming back.

 

Here’s what you’ll learn in this session:

  • Craft a unique identity and value proposition.
  • Use strong marketing, performance, and identity foundations to build loyalty.
  • Assess what is or isn’t unique about your business to plan for differentiated experiences going forward.
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