The Future after Crisis: Building a Process Around Digital Innovation



On-demand webinar  | 55 min | Free of charge


Summary

How has your organisation adapted to the change brought on by the Covid-19 Coronavirus pandemic? Has the way you have connected with your customers changed forever?

Join us as we look to expose the true impact of coronavirus on how organisations are connecting with customers. This session is a part three of the "Driving Change" series and will look at how organisations have developed a digital-first approach to customer engagement, and outline how business executives can look to harness digital innovations long-term.

Why attend this webinar?

For this instalment, we will be looking at:

- Identifying the key innovations which have rolled out during the Covid-19 crisis.
- Assessing the critical changes in customer habits: what is here to stay and what may revert.
- How to drive process into your pivots to ensure they are long-lasting.
- Building the right customer communication strategy that ensures innovations are long-lasting.

Intended audience

- Marketing decision makers and practitioners
- IT decision makers and practitioners
- Customer Experience
- eCommerce
- Digital

Speaker

Scott Rigby

  Andy Chun
 
 Regional Director,
  Technology Innovation,
  Prudential Corp Asia
  Andy's Linkedin

Andy Chun is a recognized AI pioneer and top IT leader with over 30 years of experience in a range of industries, including finance, insurance, health, transportation, education, and government. Currently, he is with the global financial services group Prudential plc as the Regional Director of Technology Innovation for Asia, providing leadership in the use of AI to help customers be healthier and wealthier. He is also an Adjunct Professor at the City University of Hong Kong, and a Council Member of the Hong Kong Computer Society, a non-profit professional organisation. Chun holds a Ph.D. from the University of Illinois at Urbana-Champaign and attended executive MBA training at Boston University.

Lee Hickin

  Peter Leong
  IT Director for MNC bank
  Peter's Linkedin

Peter has over 30 years of working experience, started his career in Banking & Finance, mainly in Shared Services, Financial Services, Oil&Gas and Manufacturing in a Regional/Global IT role, inclusive of Business Processes(BPI) & Continuous Improvements(CI), Digitisation, CyberSecurity, FinTech and Blockchain. He has been in Senior Management team since 2010 engaging Gartner, Pikom & CIO World for Technology solutions.

Lee Hickin

  Scott Rigby
  Head of Digital Transformation,
  APAC, Adobe
  Scott's Linkedin

Scott leads Adobe’s digital transformation practice in APAC and more than 20 years of enterprise experience across digital strategy, transformation and marketing. Previously at Adobe, Scott was the Industry Strategy practice lead and led the APAC Digital Marketing consulting team.

Scott has previously consulted to more than 200 clients in APAC such as: Kimberly Clark, Telstra, Citibank, Samsung, Lenovo, Disney & Air China. He has experience across retail, finance, telco, media, high-tech, travel and government industries.

Scott King

  Matthew Egan
  Editorial Director,
  Innovatus Media
  Matt's Linkedin

Matthew is a technology journalist based in Sydney who reports on the impact technology has on business outcomes across the APAC region. Having moderated sessions for the past decade, Matthew has been fortunate enough to see the real impact technology and innovation is having on traditional businesses.

Matthew has connected with a variety of C-Suite and technology executives and feels that creating an industry dialogue is vital to driving change.

Attend the webinar now