Connecting industry leaders
Face-to-face meetings are one of the best ways for people to form deeper personal connections. Since 1989, dmg events has created a global portfolio of events that bring relevant information to businesses and associations. A wholly owned subsidiary of the Daily Mail and General Trust plc, one of the largest media companies in the United Kingdom, dmg events manages over 80 events in up to 25 countries every year.
dmg events Global Energy works with key stakeholders in the business-to-business energy industry to develop exhibitions and conferences that are both topical and practical. Exhibitions may feature hundreds of exhibitors and speakers ready to connect with the thousands of visiting fellow industry professionals.
“Our sales team works hard to provide superior service and customer experiences that not only bring in new exhibitors, but also keep our current ones coming back every year. However, managing hundreds of new and returning exhibitors can take a lot of time,” says Lee Taylor, Head of Commercial Systems at dmg events Global Energy. “My job is to help the sales team work more efficiently to provide great service with less effort.”
dmg events introduced Salesforce CRM to help sales representatives better manage opportunities, but getting the final contracts signed could still take days. By implementing electronic signatures into the workflow, dmg events could completely digitise the process for increased time savings. After looking at several options, the company chose Adobe Sign, an Adobe Document Cloud solution, combined with Conga Composer for fully automated signature workflows.
“Adobe Sign was not only the most cost-effective solution, but we also have great confidence in Adobe as our technology partner,” says Taylor. “Adobe is with us every step of the way to support smooth operations and greater productivity.”