On-Demand webinar | 55 mins | Free of charge
Explore the 2021 Financial Services & Insurance (FSI) Trends Report
Summary
Put 2021 in focus with the latest insights.
Each year, the Digital Trends Report gives you an exclusive look into how organisations all over the world are adapting to new challenges. Coming off the back of an extraordinary, disruptive year, these insights are even more relevant than ever and the financial services industry stands to gain plenty by taking these insights on board.
Why attend this webinar?
In this session, Adobe Industry Expert Christopher Young will explore:
- How the pandemic created an ideal environment for fresh digital thinking.
- Why the FSI industry is being held back by outdated tech.
- How the industry can embrace digital to increase efficiency and deliver better customer experiences.
- And much more.
Intended audience:
- Influencers, Decision Makers and Practitioners in the financial services and insurance industry.
Speakers
Christopher Young
Director, Financial Services Strategy, Adobe
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Experienced marketing professional with an extensive background in cross-channel marketing, customer acquisition, customer segmentation, brand management and creative development with the ability to forge strong internal partnerships and translate organizational priorities into effective marketing initiatives that meet business objectives.
Maria Baschenko
Head of Capabilities and Center of Excellence, Citi
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Marketing professional with 10 years’ experience in building digital presence for leading brands across Asia Pacific, Europe, and the US; expert in leveraging online as the key source of customer acquisition and in driving digital transformation of customer experience. Proven track-record in turning digital into key sales channel and in leading international teams.
June Tee
Head, Group Digital Communications, CIMB
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Proven track record in digital marketing for financial institute and FMCG industries. Skilled in Digital Strategy, Digital platform solutions, Customer Insight, Advertising, Integrated Marketing, analytics, and performance marketing. Strong in digital marketing profession with a Bachelor's degree in Commerce focused in Business Statistics and quantitative modeling.
Ikjoon Sohn
Head of Vitality & Customer Experience, AIA Korea
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Specialties: Digital Strategy, Analytics, Insurance Business Strategy, Operating Model, Process Innovation, Project Management Office, Project Manager, Collaboration, Global Program, Business Architecture, CMMI, ITSM, Outsourcing, SAP, Internet Business.