Tips for the Social Media Marketer: YouTube

YouTube has over two billion users— almost half of all people on the Internet. And according to Alexa, it's the second-largest search engine in the world after Google, which makes sense when you think about how people use YouTube—as a video search engine for a new film trailer, a how-to video or even a product demo.

Download this cheat sheet to learn about social media marketing on YouTube and get some quick action items and best practices that you can use straightaway.