Hi HSBC,
We understand how committed you are to becoming a digital-first bank, and the importance of offering innovative banking products and services that meet the evolving needs of your customers.
That’s why we’ve selected some of our most valuable content to show you how it’s possible to deliver personalised, content-led experiences to customers across the globe at speed; helping you in your mission on delivering the best possible banking experience for your customers.
“To win in today’s world, every business has to transform themselves to
become maniacally focused on the customer experience.”
Shantanu Narayan, CEO Adobe
Content we selected for HSBC
Webpage | Adobe Experience Manager
It's time for better web content management
Today’s customer is harder to reach than ever, which means providing personalised digital experiences has never been more important. Adobe Experience Manager helps you reach every customer with rapidly adaptable digital experiences, creating powerful custom content for all audience segments.
Using Adobe Experience Manager, you can manage many unique assets in one place allowing more time to spend on experience and less on adapting your content. In turn, this provides you with an opportunity to reduce costs and create additional capacity.
Discover a powerhouse combo for your content and digital asset management needs.
Blog | The power of a personalized, optimized content supply chain for banks
Optimize the content supply chain to unlock extra dollars
It’s no secret that throughout a person’s life, their banking needs change drastically. Consumers typically start to worry less about weekends at the shopping centre and more about their financial future. With this shift in mindset, banks and financial institutions have a huge opportunity to retrain customers using personalised and relevant digital experiences.
Learn exactly what the content supply chain is, why it’s so important, and how to optimise it for today and tomorrow, boosting efficiency across the board.
Report | 2022 Gartner® Magic Quadrant™
Adobe named a Leader for fifth consecutive year in 2022 Gartner® Magic Quadrant™ for Digital Experience Platforms
Gartner published their fifth Magic Quadrant for Digital Experience Platforms in 2022. for the fifth time in a row, Adobe was named a Leader.
Read Gartner’s full 2022 report to learn how Adobe Experience Cloud helps businesses to radically transform. This is just one reason why Gartner named us as a leader in this market.
Customer Story | J.P.Morgan
Case Study | Creating a truly personal experience for J.P.Morgan
J.P.Morgan previously had seven separate content management systems across its global operation, resulting in inconsistent web experiences and inefficient internal processes. In 2018, it worked to reshape its digital customer experiences with Adobe’s help, benefiting from an incredible 70% reduction in production and maintenance costs.
Read the full case study to discover the six steps they took to transform their digital asset management with Adobe Experience Management.
Customer Story | T-Mobile
How we helped T-Mobile deliver a more agile and flexible customer experience
T-Mobile was struggling with inconsistent internal processes, which was making it consistently difficult to deliver the incredible customer service they are known for. With an ever-growing customer base, they knew they needed to find a more agile and flexible way of working.
Using Adobe Workfront, T-Mobile was able to bring together all its people, processes, and tools in one place. This increased efficiency across regions allowed marketing teams to track, manage and deliver fully integrated campaigns.
Read the full case study to discover how we helped T-Mobile deliver 200% growth year on year, whilst also seeing weekly process meetings decrease by 92%.
