Make content effortless.
Optimise your content supply chain from production to approval, delivery, and analysis.
Make it seamless, make it engaging.
How to modernise your content supply chain.
How do you create a streamlined content supply chain? Get the lowdown from Adobe’s Go-to-Market Content lead for Central Europe, Christian Vogel, and Workfront Senior Enablement Manager, Lucinda Parish.
Next-Generation composable AEM: boost performance, conversion and acquisition.
Get ready to experience the previously unseen benefits of Adobe Experience Manager Sites, with Adobe’s Principal Technical Architect and Ben Peter, and Principal Product Manager Martin Buergi.
Large-scale Enterprise DAM Transformation Journey: a Story from Adidas.
Discover how Adidas started an internal transformation program with the goal to establish a state-of-the-art Enterprise Digital Asset Management solution as single source of truth for all digital assets, cross domain, cross channel, cross markets, driving best in class management of digital content based on Adobe solutions.
#f5f4f6
How’s your content supply chain?
Do you struggle to feed the insatiable demand for content?
Watch our Chief Brand Officer, Heather Freeland, discussing the content opportunity with Ken Reisman, VP of Digital Strategy & Solutions.
Unlock your Content Supply Chain.
Get the right content, to the right people, in the right channel, at the right time.
Less searching for assets. More personalised content.
Discover the power of integration and how centralising digital assets enables personalisation at scale.
The technology trio for better faster content.
How one client reduced content searches through 300,000 assets “from hours or days to minutes.”
Your guide to keeping the content supply chain flowing.
A quick ‘How To’ for finding the right combination of tools to let your Content Supply Chain flow.
How Publicis connects content to consumers.
Global head of production at Publicis Groupe, Sergio Lopez Ferrero, explains the value of making more personalised connections with customers through a streamlined and optimised content supply chain.
From ideation to execution and beyond.
Planning.
Consolidate projects, strategically prioritise, and align your budgets and plans enabling clearer goal setting for teams.
Production.
With assets in one place you can collaboratively produce, work, and optimise content in the Creative Cloud while quickly managing QA and approvals with digital proofs.
Delivery.
Track effort and performance and make these metrics accessible to creative teams so they can base future optimisation processes on that data.
Analysis.
Understand the impact of your assets, keep campaign workflows on-plan and on-budget, and optimise your content and campaign performance.
Performance transformed.
Accelerating content with a high- performing content supply chain pays back rapidly.
Telecoms
92% decrease in weekly process meetings for marketing.
Retail
75% reduction in time to produce project plans.
Apparel
30% reduction in waste with increased asset re-use.
Apparel
99% lower asset retrieval time; from 5-7 days to 10 minutes.