Planning.
Consolidate projects, strategically prioritise, and align your budgets and plans enabling clearer goal setting for teams.
Optimise your content supply chain from production to approval, delivery, and analysis.
How do you create a streamlined content supply chain? Get the lowdown from Adobe’s Go-to-Market Content lead for Central Europe, Christian Vogel, and Workfront Senior Enablement Manager, Lucinda Parish.
Get ready to experience the previously unseen benefits of Adobe Experience Manager Sites, with Adobe’s Principal Technical Architect and Ben Peter, and Principal Product Manager Martin Buergi.
Discover how Adidas started an internal transformation program with the goal to establish a state-of-the-art Enterprise Digital Asset Management solution as single source of truth for all digital assets, cross domain, cross channel, cross markets, driving best in class management of digital content based on Adobe solutions.
Do you struggle to feed the insatiable demand for content?
Watch Heather Freeland discussing the content opportunity with Ken Reisman, VP of Digital Strategy & Solutions.
Get the right content, to the right people, in the right channel, at the right time.
Discover the power of integration and how centralising digital assets enables personalisation at scale.
How one client reduced content searches through 300,000 assets “from hours or days to minutes.”
A quick ‘How To’ for finding the right combination of tools to let your Content Supply Chain flow.
Global head of production at Publicis Groupe, Sergio Lopez Ferrero, explains the value of making more personalised connections with customers through a streamlined and optimised content supply chain.
Planning.
Consolidate projects, strategically prioritise, and align your budgets and plans enabling clearer goal setting for teams.
Production.
With assets in one place you can collaboratively produce, work, and optimise content in the Creative Cloud while quickly managing QA and approvals with digital proofs.
Delivery.
Track effort and performance and make these metrics accessible to creative teams so they can base future optimisation processes on that data.
Analysis.
Understand the impact of your assets, keep campaign workflows on-plan and on-budget, and optimise your content and campaign performance.
Accelerating content with a high- performing content supply chain pays back rapidly.
Telecoms
92% decrease in weekly process meetings for marketing.
Retail
75% reduction in time to produce project plans.
Apparel
30% reduction in waste with increased asset re-use.
Apparel
99% lower asset retrieval time; from 5-7 days to 10 minutes.