Foundations of Agentic AI for Business

Emily McReynolds

Global AI Strategy, Digital Strategy Group

Adobe

Emily McReynolds is Head of Global AI Strategy at Adobe focusing on enterprise AI adoption. She has over 15 years of experience in data governance, machine learning & AI across technical research and industry, including Microsoft and Meta. Having deployed AI at multiple companies, she understands the challenges an organisation encounters in rolling out AI. Emily provides guidance on AI implementation through frameworks such as The AI Inflection Point: How to adopt AI in your organisation. Emily started coding in HTML and taught people to use computers back when we used floppy discs.

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Anjul Bhambhri

Senior Vice President, Adobe Experience Cloud

Adobe

As Senior Vice President of Adobe Experience Cloud, Anjul leads the Experience Cloud engineering organisation, which is focused on powering digital businesses in both B2B and B2C.

Anjul brings over thirty years of experience in enterprise software development, with a focus on data, databases, analytics and SaaS. She has launched technology ventures within mature companies and has a distinguished record of growing ideas into global organisations with significant revenue streams.

After joining Adobe in 2016, Anjul spearheaded the product strategy and engineering for Adobe Experience Platform (AEP), the industry's first purpose-built customer experience management platform, enabling personalised customer experiences in real-time at scale. Anjul has led the AEP team from strategy and ideation to a high-growth initiative, becoming the backbone across M&E, Retail, T&H, FSI and Healthcare enterprises. This innovation includes the launch of Real-Time Customer Data Platform (RTCDP), Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA). She also leads Adobe's world-class marketing automation, experimentation and optimisation solutions - Marketo, Campaign and Target.   She has pioneered the integration of GenAI technologies across AEP, applications and engineering operations. This involved making strategic shifts from traditional architectures to AI Native frameworks accelerating GenAI first applications to market, helping brands orchestrate customer experiences.

Anjul spent 14 years at IBM, most recently serving as Vice President of Engineering for the Big Data and Analytics Platform. There, she led product strategy, engineering and technology adoption, working with C-suite clients across a variety of industries.

Anjul holds a Bachelor's in Electrical Engineering from the University of Delhi.

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Lindsay Morris

Senior Content Strategist

Adobe

Lindsay Morris is a Senior Content Strategist at Adobe, specialising in helping customers unlock the integrated value of Adobe's Generative AI-first applications. With a focus on driving impactful customer outcomes, she leads high-level engagements, fosters value realisation through strategic partnerships and champions product innovation. Her approach is rooted in a customer-first mindset, ensuring that every initiative aligns with client needs and supports long-term success.

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