ADOBE EXPERIENCE MANAGER FORMS FEATURES
Simple authoring
Authoring tools in Experience Manager Forms make customising forms at scale quick and easy. Personalise experiences by integrating customer data, translate content using automations, apply reusable content fragments across multiple forms and automatically transform legacy PDFs into digital mobile-responsive ones.
User-friendly UI
Tap into an intuitive interface that simplifies form creation with step-by-step guidance, drag-and-drop functionality, WYSIWYG editing and integrated business rules.
- Guided form authoring. Empower your teams to quickly create forms with a user-friendly interface that lets them select brand-approved templates, styles, data systems and submission flows — saving time and IT resources.
- Real-time editing and preview. Use a visual interface to edit and preview forms in real time as you build, so you can easily drag and drop components, adjust layouts and configure settings.
- Codeless business rules. Tailor form-fill experiences with predefined rules that dynamically control behaviour — such as showing or hiding fields, validating data, calculating values and triggering notifications. These rules let you create personalised prompts and validations based on user responses, minimising errors and boosting efficiency.
Fragment-based authoring
Create, approve and publish reusable content fragments — such as a legal disclaimer — across multiple forms and documents. This helps ensure your customers always have the latest information and you remain compliant.
- Faster results. Use real-time updates to deliver the right content and the right experiences in a fraction of the time.
- Turnkey creation and updates. Take advantage of fragment-based authoring to create and update forms, documents and themes without any coding.
- Cross-platform consistency. Reuse preconfigured fragments across multiple touchpoints for quicker authoring, improved consistency and better performance.
Theme editor
Create your organisation’s customised branding once and apply it to every form and document, so your customers have consistent and engaging experiences in every interaction.
- Simplified theme creation. Use the theme editor to easily create a theme, edit or copy existing themes and manage theme dependencies.
- Defined unique details. Instantly apply themes to your forms and choose additional styling details for components and panels, including background colours, transparency, alignment and size.
- Easy theme modification. Style your forms and components by applying themes for consistent colours, transparency, alignment and sizing. You can reuse themes across multiple forms for a unified look or customise them using the theme editor.
- Out-of-the-box themes. Use a variety of built-in themes that correspond to form and communication templates.
Security and compliance
Securely manage customer data, meet regulatory requirements and maintain compliance with evolving global security and privacy standards through robust security features.
- Role-based access. Control who can access, edit, approve and publish specific content.
- Fragment-based authoring. Save time by creating reusable, stand-alone segments common to most forms, such as names, addresses and legal disclaimers.
- Safe and secure data. Use our information-centric solution to help maintain compliance with standards, including FedRAMP, GLBA, SOC-2, ISO 27001 and HIPAA.
Lead generation forms
Create and manage forms directly in Experience Manager Sites to enhance workflows and ensure your forms align with your website’s design and branding for a consistent user experience.
- Unified experiences. Transform simple forms into experiences by authoring forms directly from Experience Manager Sites, providing a consistent look and feel across all digital touchpoints for a more cohesive user experience.
- Consolidated tech stack. Manage your website content and forms within Experience Manager Sites to streamline operations, reduce tech stack complexity and simplify workflows.
- Deeper analytics. Leverage built-in real-user monitoring (RUM) to track and analyse user interactions for insights into form performance, user behaviour and optimisation opportunities.
Intelligent authoring
Easily generate fully functional forms using simple generative AI prompts. This lets you achieve optimal results through continuous learning and accelerates the development process for all your teams.
- Faster form creation. Eliminate the learning curve, reduce deployment time and minimise manual effort for quicker and more efficient form deployment.
- Continuous optimisation. Use generative AI to enhance form performance and conversion rates over time with recommended layouts that improve accuracy and boost user engagement.
Import-as-a-service
Automatically transform your legacy or customised web forms into component-based forms that offer interactivity and analytics. This fast, automated migration process lets teams hit the ground running and focus on form enhancements versus complex transitions.
- Enhanced functionality. Unlock the full range of Experience Manager Forms features, including user-driven personalisation, digital signatures and multi-channel support.
- Cost efficiency. Minimise the resource demands and costs typically linked to form redevelopment.
- Effortless migration. Get access to dynamic data binding, automated workflows and real-time analytics for your legacy forms.
Learn how to use form authoring features.
Find what you need in Adobe Experience League, our vast collection of how-to content — including documentation, tutorials and user guides.
