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Adobe LLM Optimizer pricing and packaging.

Packages are based on prompts, a single query tracked in Adobe LLM Optimizer to generate insights and recommendations. A minimum purchase of 1,000 prompts is required, with additional prompts available in increments of 200 to easily scale with your needs. Standard volume discounting applies.

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Adobe LLM Optimizer pricing structure.

Customers purchase an annual licence for a specific number of tracked prompts (similar to GEO “keywords” for AI search). Pricing is based on:

  • One core SKU for LLM Optimizer
  • Annual contracted prompt volume as the single metric
  • Minimum purchase of 1,000 prompts
  • Purchase in increments of 200 prompts
  • Overages handled by purchasing additional prompts if usage exceeds the contracted volume

This structure is consistent across pricing guides and enablement, which all reference prompts as the single licensing metric and a stand-alone SKU.

How prompts work.

  • Manually add or bulk upload selected prompts into LLM Optimizer to begin monitoring.
  • Prompts are analysed daily with insights compiled into weekly trends.
  • Prompts remain active for the duration of the contract and can be edited, removed or replaced as long as the total count adheres to the purchase amount.

Questions? We have answers.

What are the prompt purchase increments?

Purchase prompts in the following increments:

  • 1K to 2.8K
  • 3K to 4.8K
  • 5K to 9.8K
  • 10K to 19.8K
  • 20K to 49.8K
  • 50K to 99.8K
  • 110K+

What is included in an LLM Optimizer prompt package?

A prompt package includes the full LLM Optimizer product tied to your licensed prompt volume:

  • Access to the stand-alone LLM Optimizer application (no other Adobe products required)
  • The right to track up to the contracted number of active prompts at any time during the term
  • Weekly refreshed insights (visibility, citations, mentions, trends)
  • Optimisation opportunities and recommendations tied to those prompts
  • Auto-Optimise capabilities (for eligible stacks) when used with AEM + CDN/edge integrations

A “prompt package” is not a services bundle — it is the licensed prompt capacity plus all associated product features.

Can I customise my LLM Optimizer prompt volume?

Yes. Prompt volume is fully configurable.

  • Start at 1,000 prompts
  • Scale in 200-prompt increments
  • Many customers begin with a focused pilot (single product line, region or use case) and expand as GEO becomes operationalised

Within your licensed volume, you can freely edit, remove or replace prompts as long as you stay within the max active prompt count. This provides flexibility in both total volume and how prompts are allocated across brands, products and markets.

How do I request a custom LLM Optimizer quote?

Use the Adobe contact form or keep in touch to your Adobe representative for:

  • Prompt sizing discussions (markets, topics, use cases)
  • Prompt tier and commercial model recommendations
  • Formal quotes under NDA through Adobe’s standard quoting process

Get customised pricing for LLM Optimizer.

Talk to us about how LLM Optimizer can help you drive brand authority in AI search and discovery.

Marketo Configurator Wednesday, January 7, 2026 at 13:44
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