Email optimization

With its server-side architecture, true real-time marketer control, and flexible implementation, Adobe Target allows you to test, target, and personalize emails at build time, send time, or open time.

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Emails that change with every click.

Email is often the first point of contact with the customer. But that leads to overflowing inboxes and message fatigue — so now it’s harder than ever to cut through the clutter and build meaningful customer interactions.

The comprehensive email optimization capabilities in Adobe Target put marketers in control, with the technology to personalize every email in a number of different ways at any point in the process. It’s a simple, powerful approach to maximize every “send,” and a better way to keep your audience engaged and valued.