Customer Data Feeds

Download bulk data including user IDs, trait IDs, segment IDs and other parameters that can be used for custom analysis or modeling in external systems and brought back into Audience Manager as segments.


Extract data with no limits. Seriously.

When you work within a data management platform (DMP), you gain access to big customer data — from your own first-party data to third-party data and everything in-between. It’s all at your fingerprints. There are, however, sometimes limits to how you can use that data within the user interface of your DMP.

With a bulk download of data, like a customer data feed (CDF) file, you can work with data outside the limits imposed by your DMP. This allows you to do things like create exports for analysis or modeling and then ingest custom output back into Audience Manager as segments.

See what makes it work.

Flexible export
Raw data can be exported in a flexible manner keyed off customer IDs. Any reporting available in Audience Manager can also be easily downloaded into an Excel file.

Native functionality
Create data feeds that can be exported directly from Audience Manager without incurring extra costs or requiring customer engineering work.

Easy access
Data can be dropped in an S3 Bucket or transferred via Secure FTP directly to a customer’s in-house environment.

Learn more about customer data feeds in Adobe Audience Manager.

See what's a drop in the customer bucket.

Gain insight into all things related to customer data feeds in our FAQ.

Read more

See related features

数据获取

整合跨接触点(包括 CRM、客户 ID、呼叫中心、销售点、物联网设备、机顶盒等)的品牌互动和曝光度的线上和线下数据。

相似度建模

使用由 Adobe Sensei 提供支持的专有 TraitWeight 算法,将您的触及范围扩展到核心客户之外,并从第三方数据中发现新的、独特的高价值受众。

受众分析

通过 Adobe Analytics 的双向实时数据传输功能,获得无与伦比的客户智能。通过将两个来源汇集在一起,受众分析可提供更强大的整合报告,该报告可提供细分级别的绩效,以便实现更好的优化。


让我们讨论 Adobe Audience Manager 如何助您的企业一臂之力。