Driving performance through personalization.
Unlock new possibilities in automotive customer experience management.
For effective marketing, awareness is only a small piece of the puzzle. Companies that prioritize personalization can grow revenue by as much as 40% compared to their counterparts. Shifting from mass communication to personalized experiences can have a huge impact on customer outcomes and ROI.
Our session on personalization at scale explores how bringing people, processes and technology together can revolutionize customer experiences in-and-out of the vehicle, and positively impact your organisation.
Discover the why, what, and how of personalization at scale with our speaker, Jan Borgwardt and navigate game-changing topics such as:
· Adopting a people first approach and implementing a customer-centric approach
· Consolidating siloed information, data, and platforms
· Creating an environment that allows for quickly learning and adapting based on learnings
· Deliver a wholistic customer experience across channels and over time
Principal Automotive & Lead Central Europe
Adobe Digital Strategy Group
With over 20 years in the enterprise digital marketing and experience business, Jan has a unique point of view. Jan leads both the Central Europe territory and the Automotive Industry. This makes Jan a valuable partner for anyone who wants to know how an engaging experience becomes a business driver in the automotive sector.
Sign up for the session today and let’s set a new standard in customer experience management together.