Adobe Experience Cloud products

Adobe Experience Cloud provides the most comprehensive set of applications, capabilities, and services specifically designed to address today’s need for personalized customer experiences at scale.

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GenStudio for Performance Marketing

Scale personalized content with a generative AI-first application that lets marketing teams create, deliver, and optimize on-brand emails and ads to drive global campaigns.

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Experience Manager Sites

A marketer and developer-friendly content management system (CMS) built to deliver personalized experiences to any audience on any channel.

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Experience Manager Assets

A cloud-native DAM built for today’s content needs, letting you easily manage thousands of assets to create, deliver, and optimize personalized experiences at scale.

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Real-Time CDP

Our real-time customer data platform collects B2C and B2B data from across systems and unifies it into real-time profiles ready for activation across any channel.

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Journey Optimizer

Orchestrate real-time customer journeys to engage with customers in meaningful ways across the complete customer lifecycle.

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Journey Optimizer B2B Edition

Marketing and sales teams can collaborate to engage buying groups within target accounts using personalized, AI-powered content and journeys — driving demand with higher precision.

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Customer Journey Analytics

Connect every customer touchpoint and visually explore journeys in real time to give teams the insights they need to build incredible customer experiences at scale.

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Product Analytics

Optimize products in the context of the complete customer experience. Product teams can now uncover hidden insights quickly to deliver personalized experiences using unified data and customer profiles.

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Analytics

Mix, match, and analyze data from any digital point in the customer journey. With in-depth analysis, versatile reporting, and predictive intelligence, get the insightful foundation needed to build better customer experiences.

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Mix Modeler

Get marketing budget clarity with advanced AI. Measure the impact of every dollar spent on marketing and advertising using AI — so you can plan, budget, and gauge your growing success.

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Marketo Engage

The complete toolkit to deliver winning lead and account-based marketing automation, from acquisition to advocacy.

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Workfront

Connect, collaborate, and simplify workflows using Workfront to launch campaigns and deliver personalized experiences at scale.

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Commerce

Ecommerce that uses artificial intelligence (AI) and advanced data sharing to create end-to-end personalized B2C and B2B commerce experiences from a single platform that is flexible, extensible, and scalable.

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Campaign

Manage email marketing and cross-channel campaigns to engage with customers at scale.

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Target

AI-powered testing, personalization, and automation help you understand what customers want and deliver those experiences at scale.

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Experience Manager Forms

Build end-to-end digital enrollment and onboarding journeys that deliver a personal touch to millions of customers with Experience Manager Forms.

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Experience Manager Guides

Scale content creation, manage it efficiently, and publish faster with a cloud-native component content management system (CCMS) that empowers you to deliver consistent, engaging experiences.

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Experience Manager Screens

Seamlessly connect online and in-venue experiences with our digital signage capability built on the industry’s best content and experience management platform.

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Advertising

Bring together all your media strategies, search marketing, TV advertising, and creative management.

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Audience Manager

Segment audiences and uncover insights to take action in real time with our data management platform.

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Learning Manager

Easily create on-brand learning experiences that make learning fun. Engage customers. Increase sales. Develop employee skills.

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Additional offerings

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Experience Platform

Our centralized data foundation that collects, standardizes, governs, applies AI insights, and unifies data in order to offer thoughtful and relevant customer experiences across Experience Cloud.

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Adobe GenAI

Adobe generative AI is evolving how customers experience your brand. Use our natively embedded generative AI co-pilot to amplify expertise and deliver more accurate and personal customer journeys.

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AI Assistant

AI Assistant within Adobe Experience Cloud is designed to help you understand your data, streamline your workflows and enhance productivity. AI Assistant makes expert-level task performance possible for all.

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