RAPPORT

Collaboration stratégique au sein de la direction : L’alignement DSI-CMO pour réussir dans le martech à l’ère de l’IA

https://main--da-bacom--adobecom.aem.live/assets/pdfs/resources/sdk/cio-cmo-alignment-for-ai-era-martech-success/cio-cmo-alignment-for-ai-era-martech-success-fr.pdf

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https://main--da-bacom--adobecom.aem.live/fragments/resources/cards/thank-you-collections/generic

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Title
New IDC InfoBrief — C-suite collaboration in the AI era.
cardDate
2026-04-23
cardImage
CardDescription
Learn how marketing and IT can align to accelerate innovation and reduce friction for organizational alignment.
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caas:content-type/report
Tags
caas:content-type/report, caas:role/cio, caas:role/cmo, caas:topic/thought-leadership