● Digital rights management (DRM) is a broad term that describes how organizations control the publication and use of digital assets.
● An important part of DRM is digital asset management (DAM) — how an organization organizes, stores, retrieves, and shares content in its asset library.
● Digital rights management ensures that your organization only publishes content it has the rights to use. If you publish a digital asset without the correct permissions in place, your organization could face legal penalties.
● Making DRM part of your processes and taking advantage of DRM technologies as soon as you begin to work with digital content will protect your business and make workflows easier.