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Adobe Real-Time CDP: Remarket

Convert your unknown prospects.

Recognise and remarket to unknown visitors and personalise their experiences for better conversion.

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Visualization demonstrating how Adobe Real-Time CDP can help you recognize and remarket to unknown visitors so that you can personalize their experiences for better conversion.

Deliver tailored experiences to new visitors.

Adobe Real-Time Customer Data Platform helps personalise the new visitor experience, moving customers quickly from consideration to conversion.

Recognise upper-funnel visitors.

Identify unknown returning visitors and personalise engagement based on their past behaviour. Real-Time CDP lets you leverage your data partners and their recognition services to help identify visitors and link them to their known behavioural data. This lets you better personalise visitor experiences and messages based on their past activity to improve content relevance and drive better engagement.

Telefónica creates profiles on 100,000+ new visitors per month.

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Remarket across channels.

Deliver relevant offers to unconverted customers and boost reengagement. Real-Time CDP has over 75 destination integrations that let you activate campaigns across social, email, targeted advertising and more to increase reach across channels and devices — including connected TV and audio. You can also scale remarketing with look-alike audiences and propensity scoring.

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Creates more than 9,000 marketing-qualified opportunities per month.

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Move prospects from consideration to conversion.

Enrich profiles beyond your first-party data and segment audiences with more precision using durable identifiers from trusted partners. Real-Time CDP lets you deliver specific offers to the right customer at the right time to improve funnel progression. Take advantage of the Adobe Edge Network to stream data in, refresh audiences immediately and personalise using decisioning engines — such as Adobe Target — to tailor experiences that move prospects through the funnel.

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