Adobe Experience Manager
Seamlessly connect any e-commerce platform to Experience Manager
Empower your marketing and commerce teams to build shopping experiences that get attention and keep pace with the ever-changing online marketplace by integrating commerce data directly into your experience management system.

Quickly create personalized, cross-channel shopping experiences

Accelerated content creation
Digital storefronts created — and updated — quickly
Quickly create your own storefront in Experience Manager with out-of-the-box commerce core components that make it easy to set up new pages, complete with product pages and catalogs, and features like breadcrumbs, forms, product teasers, recommendations, and more.
Easy asset management and content creation
Drag-and-drop content creation and AI-powered asset automations such as smart crop and smart tagging allow your teams to easily create, manage, and update sites and offers, while smart imaging automatically detects device types and modifies content to fit.

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Simplified workflows, streamlined tools
Cross-team collaboration
The flexibility of Experience Manager and no-code content authoring allows creative, marketing, and commerce teams to collaborate in one real-time platform, while core commerce components and AI automate many workflows, freeing your teams to focus on the next innovation.
Cross-channel content delivery
Headless content delivery combined with content and experience fragments allows authors to easily deliver consistent cross-channel shopping experiences — including web, mobile apps, social media, and IoT — all without coding.

Personalized offers that stand out
Rich, real-time profiles
Tie all data together — including behavioral, transactional, financial, and operational — with commerce events to see a rich view of your customer and create high-converting personalized offers across the shopping experience.
Predictive analytics
Mix and match cross-channel data and apply machine learning and AI to find patterns, show marketing attribution, and predict future behavior so you can create the offers your customers are looking for.

Scalability, extensibility, and security
Cloud-based support
Supported by Experience Platform, Adobe content and commerce solutions are agile, universally accessible, always current, and come with enterprise-level security so you can continue to scale.
A foundation for every channel — even emerging ones
An API-based cloud platform integrates information from any source —Adobe or non-Adobe — allowing you to quickly support emerging channels without big engineering investments.

See why The Forrester Wave™ named Adobe a Leader.
Read The Forrester Wave™: Agile Content Management Systems (CMSes), Q1 2021 to see why Adobe was named a Leader and where our solution excels.