Full journey analysis
Unify and analyze customer data from every touchpoint — online and offline, to see the complete path to conversion or churn.
Most analytics tools only show part of the story — like what’s happening on your website or mobile Adobe Customer Journey Analytics is different. It's built to unify customer data from across all your channels — digital and offline — into a single view for deep analysis and data exploration.
This sandbox lets you experience that power. Explore a rich, cross-channel dataset that connects website interactions (like browsing), app activity (like feature usage), and offline data (like support call center logs).
Use Analysis Workspace, the flexible drag-and-drop interface within Customer Journey Analytics, to explore unified data, uncover friction points, and surface insights — all without writing a single line of SQL. With its easy-to-use interface, Analysis Workspace provides in-depth analysis, detailed data visualizations, and more.
Unify and analyze customer data from every touchpoint — online and offline, to see the complete path to conversion or churn.
Use Data Insights Agent, algorithmic attribution, anomaly detection, and intelligent captions through Customer Journey Analytics to gain deeper insights about your customers.
Uncover insights effortlessly with intuitive, self-service tools, and share findings with built-in reporting. Also, discover and build high-value audiences for activation in Adobe Real-Time CDP and Adobe Journey Optimizer.
Get on the fast track to discover the value of Customer Journey Analytics today.
Key Customer Journey Analytics concepts
A helpful glossary of all the terms and concepts you’ll run across.
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Introduction to Customer Journey Analytics
Watch this overview video to learn how Customer Journey Analytics works — and why it’s essential for your business.
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Analysis Workspace new user guide
This guide helps you get started with Analysis Workspace — the flexible interface in Customer Journey Analytics that lets you create and customize reports.
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Analysis Workspace overview
Get answers to your questions about Analysis Workspace capabilities in this short video.
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Sign up to access the Analysis Workspace sandbox.