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An AI-powered DAM to scale modern experiences.
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ADOBE EXPERIENCE MANAGER ASSETS
Scale personalized experiences with a DAM that lets you easily discover, govern, and activate millions of assets across channels.
- Streamline content production and intelligently deliver rich media experiences.
- Quickly organize assets and streamline search and discovery for your teams.
- Easily create new asset variations to rapidly scale content creation and delivery.
What your peers are saying about Adobe Experience Manager Assets:
Explore the features of Adobe Experience Manager Assets.
- Discovery
- Governance
- Activation
- Insights
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assets
A user-friendly system to manage millions of assets.
Easily ingest, organize, and classify millions of assets so you can quickly find what you need for your projects or campaigns.
- Upload any type of asset — including 3D and other rich media — using bulk ingestion or by connecting to storage applications.
- Eliminate manual organization processes with features that automatically group and classify assets and their metadata so they’re easy to find.
- Use advanced search and filtering functionality to find assets quickly in the DAM, across multiple instances of Experience Manager Assets, or wherever your team works.
- If you can’t find what you need in your asset library, create new assets using Adobe Firefly generative AI to generate assets that fit your queries.
Advanced governance, permissions, and compliance.
Use digital rights management features to ensure legal and brand compliance of content usage.
- Create permissions for different roles, manage asset expiry dates, and control asset access.
- Remove access to outdated assets to protect brand integrity and use digital rights management tools to maintain legal compliance.
- Reduce clutter with versioning and duplication detection tools and improve efficiency with customizable workflows.
- Tap into Brand-Aware Tagging to generate metadata tags based on what’s shown in your images and to automate the translations of tags so they’re searchable globally.
Asset optimization and activation for better experiences.
Access, transform, deliver, and optimize millions of assets to give customers the highest quality experience on any channel.
- Quickly deliver brand-approved assets across channels using advanced asset management and delivery tools.
- Optimize and resize image and video content to meet downstream requirements or viewer bandwidth.
- Adapt, remix, and transform content to maximize asset usage for any screen with automations for imagery and rich media, including video and 3D.
- Utilize Dynamic Media Templates to tailor personalized content with templates that react to contextual real-time insights.
Asset analysis and performance insights.
Understand the value and usage of your assets to improve future experiences.
- Discover asset usage data, such as top downloads, to determine which assets are being activated and where they could be reused.
- Understand asset performance across channels with first- and third-party analytics integrations.