Adobe is a LEADER in an ever-growing list of analyst reports related to Customer Experience Management.
Adobe as a Digital Experience Leader
Recognition for Adobe as a Digital Experience Leader
Whether it’s for digital experience platforms, analytics, content, commerce, work management, or B2B marketing automation platforms, the accolades for Adobe keep coming in.
The reports say it all.
Explore highlighted analyst reports by category.
Digital experiences

Digital experience platforms
Discover why Adobe was once again named Leader in the 2023 Gartner® Magic Quadrant™ for Digital Experience Platforms report.
Get 2023 Gartner® Magic Quadrant™ for Digital Experience Platforms report:

Cross-channel marketing hubs
Discover why Adobe Experience Platform was named a leader — and why we believe it’s the leading CCMH in The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023 report.
Get The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023 report.


Digital experience platforms
Read why Forrester named Adobe a Leader in the Forrester Wave™: Digital Experience Platforms Q3 2021, and how we think Adobe Experience Platform might be the right solution for your business.
Get The Forrester Wave™: Digital Experience Platforms, Q3 2021 report.

Enterprise marketing suites
Read The Forrester Wave™ for Enterprise Marketing Suites 2022 to see where Adobe received the highest possible scores and how Adobe believes they might benefit the growth of your business.
Get The Forrester Wave™ for Enterprise Marketing Suites 2022 report:
Peak Matrix
Digital Experience Platform
Everest Group rated Adobe a Leader in its PEAK Matrix for Digital Experience Platform (DXP) Vendor Providers 2021.
Get The Everest Group: Digital Experience Platforms, 2021 report.
Content & commerce

Digital asset management for customer experience
Adobe was recognized as a Leader among 13 other top providers in The Forrester Wave™ Digtial Asset Management For Customer Experience, Q1 2022 report.
Get The Forrester Wave™: Digital Asset Management for Customer Experience, Q1 2022 report:
Data insights & audiences

Digital intelligence platforms
Learn why Adobe was named a Leader in The Forrester Wave™: Digital Intelligence Platforms 2022 report and how Adobe Real-Time CDP, Adobe Target, and Adobe Analytics seamlessly integrate to elevate experience optimization.
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Customer analytics solutions
See why marketers and customer insight pros should consider Adobe in The Forrester Wave™: Customer Analytics Technologies, 2022 report.
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Retail and CPG Customer Data Platforms
Learn why IDC has named Adobe a Leader in the IDC MarketScape: Worldwide Retail and CPG Customer Data Platform 2022 Vendor Assessment.
Get the IDC MarketScape: Worldwide Retail and CPG Customer Data Platform 2022 Vendor Assessment report excerpt:
Customer journeys

Multichannel Marketing Hubs
Read the 2022 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs report to see why Adobe was recognized as a Leader among 17 vendors.
Get the 2022 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs report:

B2B marketing automation platforms
Adobe has been named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms report. Read the report for more information about the specific strengths that were recognized.
Get the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms report:

B2B marketing automation platforms — critical capabilities
Adobe has been recognized in the 2022 Gartner® Critical Capabilities for B2B Marketing Automation Platforms report. Read the report for more information about how Adobe rates highest in all 3 evaluated use cases.
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Marketing Workflow

Collaborative work management tools
Read The Forrester Wave™: Collaborative Work Management Tools, Q4 2022 to learn why Adobe Workfront remains the leader in the market — and in our opinion, rightly so.
Get The Forrester Wave™: Collaborative Work Management Tools, Q4 2022 report: