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Report

One unified framework for unmatched B2B experiences.

Integrated content, data, and journey orchestration to cover the whole B2B customer lifecycle.

Adobe is changing B2B customer experience with a cohesive framework that now covers the whole customer lifecycle — unifying content, data, and journey orchestration. There’s significant opportunity in 2025 to level up your experiences with unified personalization and offer greater value at every stage.

In this report, you will:

Marketo Configurator Thursday, April 10, 2025 at 09:22
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Adobe’s transformation of B2B CX marks a golden opportunity for unified CX orchestration

https://business.adobe.com/content/dam/dx/us/en/resources/reports/adobes-transformation-of-b2b-cx-marks-a-golden-opportunity-for-unified-cx-orchestration/adobes-transformation-of-b2b-cx-marks-a-golden-opportunity-for-unified-cx-orchestration.pdf

https://main--bacom--adobecom.hlx.page/fragments/resources/cards/thank-you-collections/ajo-b2b