REPORT

State of Personalized Experience in Consumer Goods in an AI-Driven World

  • Scaling global marketing at Coca-Cola.

    Discover how Coca-Cola unified strategy and execution with Adobe Workfront to improve visibility, speed, and marketing performance at scale.

  • L’Oréal boosts its creative output with CREAITECH.

    L’Oréal is embracing generative AI with CREAITECH and Adobe Firefly — producing more content, with better quality, in complete security.

  • Kate Spade modernizes the design process with AI.

    Kate Spade reimagines design and storytelling using Adobe Firefly, Substance 3D, and Adobe Express.

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